Every year Snowboard Magazine teams up with best brands in snowboarding to create custom branded products for promotional use. In contrast to our previous year’s surface pattern the editor of Snowboard Magazine requested something basic and branded. The beauty of the pinstripe style we came up with lies in the subtlety of branding and the wearability of negative space.

Color was a main focus, specifically finding the perfect shade of charcoal envisioned and then bringing in a bit of red-orange pop to spice it up. For the Matix hooded sweatshirt our final touch was to give it a blazing red silk lining in homage to fancy silk lined things and in compliment to the modest exterior. Our collaboration products spanned an insulated zip-up hoody with Matix, a goggle with Oakley, and a hat with New Era.